Faceberg Wants The Fediverse

“I’ll be back”

Mark Faceberg, who has never had an original idea, has a new idea: make a Twitter-like service now that Space Karen has basically destroyed Twitter:

Meta is exploring plans for its own text-based social network similar to Twitter, the company told Platformer.
“We believe there’s an opportunity for a separate space where creators and public figures can share timely updates about their interests,” a Meta representative told the tech newsletter.
The project, codenamed “P92,” was first reported by Moneycontrol on Friday. People familiar with the plans told the outlet that Meta’s app will be decentralized and use the same protocol that powers Mastodon, known as ActivityPub.

And that’s the part where I think this is likely to hit a wall. How will Meta serve ads?

Users will be able to sign into “P92” with their Instagram logins, and Meta hopes to harness all Instagram users’ data to improve the product even if they don’t use the new social network, Moneycontrol reported.

So the ‘Gram will supply content to P92? And I’m going to guess that’s how the ads will be inserted: if you follow an Insta account in the Fediverse, you will see whatever Meta shoves into the pipe, but it seems unlikely that they will be able to tailor the ads to you.

Sounds swell.

This entry was posted in Facebook or Faceberg, Fediverse, Meta, Our Failed Social Media, p92, Social Media. Bookmark the permalink.

5 Responses to Faceberg Wants The Fediverse

  1. You’re reminder that Gab is a Fediverse instance that the rest of Fediverse simply blocks. Easy enough to avoid it on the hairy pachyderm.

    It is open source so Zuckerberg’s programmer minions can probably shoehorn ads into their instance.

    Liked by 1 person

  2. Another Kiwi says:

    “Harness the data to improve the product” is certainly a new concept. I’ll bet that doesn’t mean cramming ads down your throat until the place becomes unusable.

    Liked by 1 person

  3. osirisopto says:

    Ah, another Silicon Valley money hole.

    Liked by 1 person


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