Some Fries With Your Stupid?

Tourism in Australia is… different:

‘C U in the NT’ tourism slogan causes social media stir

“…The controversial design surfaced online late last week and it has rippled across social media and generated international coverage.

“It is not affiliated with the government body Tourism NT, which, along with other industry groups, has been working to boost visitor numbers and spending which have lagged behind other states…

“Requests for interviews with the people behind the brazen slogan were met with an automated message apologising that staff were “flat out like a lizard drinking”.

From what I understand, Australia’s Northern Territories are mostly desert, but not exactly Palm Springs glamorous, and have for years suffered from a lack of tourism. In fact in the article we learn:

I still maintain that the Aussies are more like Americans than the Brits are, and I submit this into evidence as exhibit 3,297:

As well as posts on Facebook describing tourist attractions in the Territory, the group has a sophisticated website where it sells merchandise.

T-shirts and singlets are on sale bearing a design that shares strong similarities with the official Tourism NT design.

The media release also contained a reassurance that merchandise orders would be fulfilled and delivered, perhaps for anyone who harboured doubts about the group’s professionalism or reliability.

So maybe it’s an identity campaign? Heh.

We’ll update when we hear from our Australian News Bureau (Scissorhead Mountjoy).

(Hat tip: Scissorhead Fran)

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8 Responses to Some Fries With Your Stupid?

  1. Sirius Lunacy says:

    Heh, Canada could run a similar ad campaign. But they’re probably just too nice to do so.

    Liked by 3 people

  2. genelms says:

    Perhaps this was the same brain trust the hatched the S.outh L.ake U.nion T.rolly…

    Liked by 2 people

    • tengrain says:

      Yeah, I still call it the SLUT.

      The light rail in San Jose was originally called “SC²AT, for Santa Clara County Area Transit.’’

      We laughed and said it was the transit that moved you. They shamefacedly renamed it to VTA (Valley Transit Authority).

      So I’ve gone from SCAT to SLUT, and I think it’s a step in the right direction.




  3. I cannot understand why tourists would want to avoid the NT with attractions such as ‘convenient snack size tourists in a swip-up bar!’

    Liked by 1 person

  4. sos says:

    I’ve heard Australians described as a linear combination of a Texan and a Brit. And by Brit I could see Scots, not some posh Londoner.

    Liked by 2 people

  5. Jimmy T says:

    I’m going with Canberra University Netball Team. Seems reasonable…

    Liked by 3 people

  6. purplehead says:

    Well, Brit populated the Amurkan colonies and the Aussie Territory with some of their best and brightest convicts. Not surprising there are similarities in behaviour and notions.


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